Finding new customers is essential to any business. Combined with a solid customer retention program, customer acquisition does not have to be painful. Plus, our smrt Marketing takes the guesswork out of identifying your best new customer prospects.
smrt New Customer Finder Campaigns
A new customer direct mail campaign is designed to bring new customers into your business. We have variety of list types and list sources to generate just the right mailing campaign. Using smrt Marketing, we target the ideal new customer type based on your best current customers.
The message or offer(s) you create are completely customizable, and our marketing professionals are ready to make recommendations for you, providing you the benefit of years of experience to help formulate your campaign.
Cost Effectiveness – We Won’t Waste Your Money
The list we build for your new customer finder campaign will be checked against your customer database so that your mail pieces don’t go to customers you already see. Plus, we’ve been doing this for years and our technology and experience mean that your acquisition pieces will go from concept to mail stream very rapidly.
If a list pull is very large, we can mail to everyone on the list, or we can split it up and mail in smaller segments over a period of time to accommodate the marketing budget your shop has in place.
New Movers
Stay on top of your neighborhood with a New Movers acquisition campaign. CustomerLink can pull a list of consumers that have moved into your area and generate a mail campaign to welcome them to the neighborhood and to invite them into your facility. Let them know you are there!
You can customize the list, the message and offers you make for your New Movers mail campaign. You can do a one-time New Movers program, or you can have an ongoing program that sends mail out every month. The scope of your campaign is under your control.
Dealership Closures
The closing of automotive dealerships is a reality in our present times. When a dealership closes, lots of people suddenly find themselves in need of someplace to take their vehicles for service and repair. We think those displaced customers should bring those vehicles to you.
CustomerLink can generate a targeted marketing campaign to reach out to those consumers most likely affected by the closing of a specific dealer or dealerships.
How specific? We know which dealerships have closed near you, and we have the ability to target consumers based on specific vehicle makes, models and year ranges within a pre-determined radius. This precisely focused approach reduces cost and greatly improves effectiveness by eliminating thousands of households that do not have the desired makes and models. We target the consumers with the highest likelihood of being affected by the closing of any given dealership.
