eCRM

Tier 1: eCRM

eCRM means “electronic customer relationship management.” Reach out to your customers through email and bring more business into your shop. CustomerLink eCRM is an excellent and affordable way to get your shop’s message out and help your customers keep their vehicles running reliably. CustomerLink’s Tier 1 eCRM is an electronic version of our conventional mail CRM program.

Tier 2: eCRM and Website Bundle

eCRM is made even better when it is combined with a professionally designed, customized website for your shop. Give your customers a point of contact for your shop; it’s like having a storefront on the Internet. With a shop-specific domain name and lots of features and options, the combination of both eCRM and a custom website makes communication with your existing customers easier and helps new customers find your shop. Bring them in and keep them.

Tier 3– eCRM Plus and Website Bundle

The concept of an email based CRM program is great, but the reality is that no single delivery method is best when it comes to communicating with your customers. CustomerLink’s eCRM Plus can help you reach all of your customers by sending postcard communications to those customers you may not be able to reach with email alone. Despite this being a “modern age” the fact is conventional mail still works well, in many cases better than electronic mail. By doing both, you maximize the effectiveness of your CRM program by using multiple media types to communicate with your customers.