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CustomerLink Celebrates 10 Years in Business
02-25-2010
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CustomerLink's Loyalty and Acquisition Marketing Technologies Get "SMRTER"
11-04-2009
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CustomerLink Recognized for Innovation and Job Creation
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RepairPal Partners With CustomerLink to Deliver Auto Service Customers Through RepairPal's AppointmentsPlus Customer Acquisition Solution
07-23-2009
CUSTOMERLINK Celebrates 10 Years in Business
Company Culture Supports Growth and Innovation
Roseville, CA, February 25, 2010 — CustomerLink, the leading provider and originator of Customer Retention Marketing (CRM) programs for the automotive service and repair industry, celebrates its 10th anniversary this week. Founded in 2000 with six employees, the company has continued to expand both its service offerings and technology platform over the last ten years. CustomerLink now employs more than sixty people.
“Our dedicated and creative team working together with our customers ultimately shaped the perfect environment for nurturing ideas and bringing them to market,” says Mark Hockridge, CustomerLink’s CEO. “This company-wide support for change and innovation, and a collective willingness to dig in and do the work required to bring new ideas to life, made it easier for us to conceive, create and launch Shop Marketing Research Technology (smrt™), the company’s most significant technology advance since our start in 2000.”
Company Milestones
February 2000 – Company founded
August 2000 – Introduces CRM for independent automotive repair and service, first 40 customers
December 2000 –100th customer
October 2002 –1000th customer
January 2005 – Records 22% average campaign response rate
March 2008 – Offers web design and hosting services
June 2009 – Expands service to Canada
October 2009 - Introduced Shop Marketing Research Technology (smrt™) – consumer demographics-based intelligent campaigns for small businesses
February 2010 – Celebrates 10 years in business.
About CustomerLink
Celebrating 10 years as the leader in delivering Customer Retention Marketing and Loyalty Services to the independent automotive service and repair industry, CustomerLink continues to set the standard for shop marketing services. The company’s proprietary technology platform, unique daily-send technology and an astounding 54-to-1 ROI make CustomerLink the customer communication and marketing resource for thousands of independent automotive service and repair shops in North America. CustomerLink creates highly customized direct mail and email marketing for their clients using cutting edge demographic segmentation technology, and their web-design staff builds and maintains customer websites too. This combination of technique and technology allows shop owners to increase car count, retain customers and generate greater profits with little or no additional effort, plus it enables new customer acquisition campaigns based on “best customer” consumer profiling rather than blind zip code mailings. CustomerLink is located in Roseville, CA. For more information, please visit http://www.customerlink.com.
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